A List Of Huge Companies That Failed In Zimbabwe

Hello, let us start the article with an appetizer.  Find below a list of huge companies that failed in Zimbabwe. List of Huge Companies That Failed in Zimbabwe Air Zimbabwe; Aman Investments; Apex Corporation; Asmara Company; Auto Electrical; Barragen Private Limited; Belmont Leather; Biticon; Blue Ribbon; Builders’ Depot; C & M Investments; Cairns Foods; CFX [...]

By |2019-04-17T19:03:06+02:00August 12th, 2015|Categories: Branding, Customer Services, Management, Marketing, Research, Strategy|32 Comments

Things That Your Competitors Can Teach You About Brand Management

In Zimbabwe there are reasons why people call every soft drink Coca Cola or almost every type of toothpaste Colgate.  One of the main reasons is that branding happens in the mind for the consumer as opposed to on the billboards like most local companies have come to think.  As I walk or drive through [...]

By |2021-07-15T01:56:38+02:00May 27th, 2015|Categories: Branding, Customer Services, Management, Marketing, Research, Strategy|0 Comments

5 Signs You Should Invest In Research

Hi guys how are you?  Long-time no write!  Yes, I apologise I was up to something.  To be honest I was working on my other business which I intend to use as a cash cow in order to grow this business.  At some point you shall see the Plexis Strategy brand all over the internet, [...]

By |2021-07-15T01:51:16+02:00May 12th, 2015|Categories: Research, Strategy|0 Comments

How To Get The Most From Your Customers.

Many a time I hear managers talking about how they want to explore new markets and bring in new customers.  It is often the case that they engage in these exercises because their current customer base will not be as profitable as they would want it to be as it will have a low customer [...]

By |2021-07-15T01:30:08+02:00March 19th, 2015|Categories: Branding, Customer Services, Marketing, Opinion, Research, Strategy|0 Comments

How to Make Your Reports More Useful

Good day good people!  I hope my blog post finds you well as we continue our journey to success in business.  Today I will be talking about how to ensure that your business report does not go to waste.  Many a time I have seen firms seeking solutions to their problems and not finding them [...]

By |2021-07-15T01:23:38+02:00March 2nd, 2015|Categories: Marketing, Research, Strategy|Tags: , , , , , |0 Comments

Business Opportunities Still Exist In Zimbabwe

Many people are of the notion that there are little to no business opportunities left in Zimbabwe were starting a business is concerned.  They look at the players in industry, their financial wealth, their numbers and their products among other things and they lose hope.  Capital and other issues are a big stumbling block I agree [...]

By |2021-07-15T01:15:33+02:00February 12th, 2015|Categories: Branding, Customer Services, Marketing, Opinion, Research, Strategy|0 Comments

We do not seem to value research, why?

Good day to you all. A few years ago I had a survey running for a month and I got about 10 respondents.  I think I contacted over 1000 people in one way or the other. As they say, response rates in surveys that involve indirect methods are very low (around 3%). I used web links, [...]

By |2018-01-11T22:01:21+02:00January 27th, 2015|Categories: Research|Tags: |0 Comments
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