How to Penetrate the Big Organisations

How are you good people?  I was having a chat with a few marketing managers in Zimbabwe and they told me that there are always opportunities for startups to get consultancy jobs in big organisations.  This is simply because the more established service providers either do not have the resources to provide a full range [...]

By |2021-07-15T01:25:13+02:00March 4th, 2015|Categories: Branding, Customer Services, Marketing, Opinion, Strategy|Tags: , , , , , , |0 Comments
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Do we have strong brands in Zimbabwe? (part 1)

There was once a campaign about buying Zimbabwe as a brand. I would think that some of the goals of this campaign included improving on the balance of exports versus imports, improving the state of local firms and improving the lifestyles of Zimbabweans among other issues. Zimbabwe as a brand encompasses all the ‘sell-able’ aspects of the [...]

By |2018-01-11T22:10:41+02:00January 27th, 2015|Categories: Branding|Tags: |0 Comments
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